One of the biggest misconceptions we hear is:

"So these are just baby wipes?"

The answer is no.

And we're not trying to replace the wipes already sitting on your change table, in your handbag, on your kitchen bench or in your bathroom cupboard.

In fact, most families will continue using everyday wipes exactly as they always have.

Because let's be honest...

Everyday wipes have become the wipe for everything.

They wipe little faces.

They clean hands.

They clean highchairs.

They clean shopping trolley handles.

They clean kitchen benches.

They wipe toys.

They clean car seats.

They tackle everyday runny spills like yoghurts, fruit juice, weetbix.

And because they're used for absolutely everything, most families go through them by the truckload.

But here's the problem.

We've all been asking everyday wipes to do jobs they were never designed to do.

We're Not Competing With Everyday Baby Wipes. We're An Addition To Them.

This is one of the most important things to understand about Sandy Baby®.

We are not trying to take the place of your everyday wipes.

We are not competing with them.

In fact, we believe every family should continue using them for the jobs they're designed to do.

But when it comes to removing sand, salt, zinc, sunscreen and tough grime from sensitive skin, that's where Sandy Baby® comes in.

We've created something completely different.

A moisture-rich wipe specifically designed for the tougher clean-ups that parents face every day.

That's why we believe Sandy Baby® has created its own space within the wipes category.

Not as a replacement.

As an essential addition.

A product you need both inside and outside the home.

Because some messes need more than an everyday wipe.

Let's Talk About Tough Nappy Changes

Because if you're a parent, you know exactly what we're talking about.

Not every nappy change is created equal.

Sometimes it's a quick clean-up.

Other times it's a full-blown disaster.

Explosive nappies.

Sticky poos.

Half-dried poos.

Sandy poos.

Sandy poos mixed with sunscreen, salt, dirt and grime.

These are the moments when parents quickly discover the limitations of everyday wipes.

You reach for one wipe.

Then another.

Then another.

Before you know it you've used 5, 6, 7 or even 10 wipes trying to get the job done.

And after all that effort, the skin is often left dry, irritated and needing creams afterwards.

As a mum raising my girls on the beaches of Jervis Bay, I became incredibly frustrated by this cycle.

I wasn't just cleaning a nappy.

I was battling sand, salt, dirt and dry skin at the same time.

Then came the barrier creams.

The moisturisers.

The after-care products.

Because even after all that wiping, their skin still didn't feel clean or hydrated.

That's when I realised the problem wasn't my children.

The problem was the wipe.

Kids Create Chaos. We Simplify It.

Let's be honest.

Kids have an incredible talent for finding mess wherever they go.

One minute they're happily playing.

The next they're covered in sunscreen, zinc, glitter, makeup, paint, dirt, mud, food, oils and grime.

They touch everything.

Playground equipment.

Bike chains.

Pram wheels.

Sporting gear.

Picnic tables.

Outdoor furniture.

And somehow all that grime ends up on their hands, faces and clothes.

Parents have simply accepted that these jobs require lots of wipes.

But why?

Why should it take 5–10 wipes to solve one problem? AND its taking 5-10 wipes to realise they don't actually work!

Why should parents have to scrub and rub sensitive skin just to TRY remove tough grime?

If your baby has red sensitive skin down stairs and your baby does a poo, NO WAY they wont sit still when you try applying a wipe that grips the skin! it hurts them BUT they need to be cleaned!

At Sandy Baby®, we believe clean-ups should be easier and kinder!

That's why our moisture-rich formula was specifically developed to simplify the toughest clean-ups families face.

From glitter after a school concert.

To makeup after dress-ups.

To zinc after sport.

To sunscreen after a day outdoors.

To sandy bums after the beach.

The outdoor chaos / camping trips.

To the countless messy surprises that come with raising children.

Sandy Baby® is the wipe parents reach for when they need a job done properly.

The Tough Jobs Need A Different Wipe

When it comes to removing sand, salt and tough grime, most parents have simply been making do with whatever wipe is available.

The result?

More wiping.

More rubbing.

More irritation.

More wasted wipes.

And often, the job still isn't done properly.

That's because traditional wipes were never designed for these types of clean-ups.

Sandy Baby® was.

Our moisture-rich formula helps lift away sand, salt and grime while helping keep skin hydrated.

Rather than dragging and gripping against the skin, it glides.

Helping make clean-ups gentler, faster and more effective.

It's why parents consistently tell us they use fewer wipes for tougher jobs.

And it's why so many families refer to Sandy Baby® as "the magic wipe."

Designed For Sandy Bums And Beyond

While Sandy Baby® was born from the problem of sandy nappies, families quickly discovered it does so much more.

Beach days.

Sporting fields.

Camping trips.

Playgrounds.

Road trips.

Daycare pick-up.

Travel.

Dress-up days.

Glitter disasters.

Makeup mishaps.

Sunscreen-covered faces.

Zinc-covered noses.

Dirty hands.

Tough oils and grime.

The reality is that children create chaos wherever they go.

And parents need products that actually help simplify it.

That's why we say Sandy Baby® is designed for Sandy Bums and Beyond.

Not to replace your everyday wipes.

To do the jobs they can't.

The Magic Baby Wipe That Does What No Other Wipe Can Do

Sandy Baby® wasn't created to become another baby wipe on the shelf.

It was created to solve a problem.

A problem that parents have been dealing with for years.

The endless wiping.

The wasted wipes.

The sandy nappies.

The tough grime.

The constant friction

The dry skin.

The need for creams afterwards.

After more than 12 months of development, extensive testing and a provisional patent surrounding the innovation and function of the product, Sandy Baby® was born.

A completely different type of wipe.

One designed specifically for the jobs that other wipes struggle to do.

So no, we're not replacing your everyday wipes. Keep using them for the everyday jobs. We'll take care of the tough ones. Because every household needs everyday wipes.

But every household also needs a magic wipe.

And that's exactly why Sandy Baby® exists.